提示词质量是影响 AI 视频输出效果的最关键因素。同样的 Seedance 2.0 模型,因提示词写法不同,生成的结果可能天差地别。本指南将教你一套系统化的提示词框架,提供 50+ 即用模板,并深入讲解进阶技巧,帮助你持续生成专业级 AI 视频。
为什么提示词质量至关重要
一个结构良好的提示词能精确告诉 AI 模型要生成什么内容,减少随机性,提高首次生成就可用的概率。模糊的提示词浪费生成次数和额度,而精准的提示词能让你立即获得可用的成果。
模糊提示词与精准提示词的差异:
| 提示词类型 | 示例 | 典型结果 |
|---|---|---|
| 模糊 | "A mountain" | 泛泛的风景,风格不可控 |
| 基础 | "A mountain at sunset" | 稍好,但仍缺乏方向感 |
| 结构化 | "Aerial drone shot of snow-capped mountain range at golden hour, volumetric fog in valleys, warm orange light, cinematic color grading, slow forward dolly" | 精准、专业、可直接使用的输出 |
结构化提示词之所以能持续产出更好的结果,是因为它明确指定了主体、镜头运动、光照、氛围和风格。下文介绍的 SCELA 框架将为你提供一套可重复使用的提示词撰写系统。
SCELA 提示词框架
SCELA 是一个专为 AI 视频提示词设计的五要素框架。每个要素针对生成输出的不同方面,五要素齐全时,生成结果最可预测。
Subject(主体)
视频的主要焦点。要具体描述观众看到的内容,包括材质、颜色和比例等细节。
弱: "A car" 强: "A matte black 1967 Ford Mustang Fastback"
撰写有力主体描述的技巧:
- 包含材质和纹理描述
- 精确指定颜色(不是"blue",而是"deep navy blue")
- 在需要时说明比例或尺寸
- 描述主体的状态(运动中、静止、变化中)
Context(场景)
围绕主体的环境、场所和背景。场景描述为画面提供基础,防止模型随机选择背景。
弱: "On a road" 强: "On a winding coastal highway above turquoise ocean cliffs"
有效场景描述的技巧:
- 描述前景、中景和背景各层
- 包含天气和大气条件
- 说明时间和季节
- 指定室内/室外及空间类型
Effect(效果)
视频的视觉风格、美学和后期效果。它决定输出的画面是电影感、纪录片风格、艺术化还是照片级真实。
弱: "Cinematic" 强: "Anamorphic lens flares, teal-and-orange color grading, shallow depth of field with creamy bokeh"
常用效果关键词:
- 调色风格:teal-and-orange, desaturated, monochrome, high contrast
- 胶片模拟:Kodak Portra, Fuji Velvia, CineStill 800T
- 风格类型:photorealistic, hyper-detailed, dreamy, gritty, minimalist
- 后期处理:film grain, lens flares, vignette, soft glow
Lighting(光照)
场景的照明方式。光照对情绪、空间感和视觉品质有着举足轻重的影响。
弱: "Good lighting" 强: "Rim-lit from behind with warm golden backlight, soft fill light from the left, dramatic shadows"
光照描述词汇:
- 方向:backlit, side-lit, overhead, under-lit, rim-lit
- 质感:soft, hard, diffused, specular, ambient
- 色温:warm golden, cool blue, neutral daylight
- 光源:natural sunlight, neon, candlelight, studio softbox
Action(动作)
画面中的运动和镜头运动。这是区分视频与静态图像的关键,对动态输出至关重要。
弱: "Moving" 强: "Slow forward dolly with the subject walking toward camera, hair moving in gentle breeze"
镜头运动选项:
- 推轨:forward, backward, lateral tracking
- 横摇:left, right, slow, fast
- 俯仰:up, down
- 摇臂:ascending, descending
- 环绕:360-degree rotation around subject
- 变焦:slow push-in, pull-out
- 手持:slight natural shake
- 固定:locked-off tripod shot
分类提示词模板
以下每个模板均遵循 SCELA 结构。将方括号中的内容替换为你的具体细节即可使用。
电影级风景
模板 1:山脉全景
Slow aerial dolly forward over snow-capped mountain range at golden hour,
volumetric fog filling valleys below, warm orange rim light on peaks,
cinematic anamorphic color grading, drone perspective模板 2:海岸线
Wide establishing shot of dramatic sea cliffs with crashing waves,
turquoise water spray catching afternoon sunlight,
film grain texture with teal-and-orange grading,
slow lateral tracking right模板 3:沙漠广袤
Sweeping crane shot ascending over red sandstone desert formations at sunrise,
heat haze distortion on distant horizon, soft pink and gold light,
hyper-detailed photorealistic rendering, gentle camera rise模板 4:森林内景
Slow forward dolly through ancient redwood forest,
god rays piercing through canopy creating light shafts in morning mist,
rich green and amber tones with soft diffused lighting,
cinematic depth of field模板 5:城市天际线
Static wide shot of city skyline transitioning from sunset to blue hour,
glass buildings reflecting orange sky, lights turning on across cityscape,
time-lapse aesthetic with smooth temporal flow,
locked-off tripod framing模板 6:瀑布
Medium shot of powerful waterfall cascading into emerald pool,
mist catching rainbow prisms in afternoon light,
silky smooth water motion with high shutter speed aesthetic,
slow zoom in toward water impact point人物与肖像
模板 7:特写肖像
Extreme close-up of a woman's face with green eyes looking directly at camera,
soft studio lighting with butterfly pattern, creamy skin tones,
shallow depth of field with background blur,
subtle slow push-in toward eyes模板 8:行走人物
Medium tracking shot following a person in a long coat walking through
rain-soaked city streets at night, neon signs reflecting on wet pavement,
atmospheric noir lighting with cyan and magenta accents,
smooth lateral dolly matching walking pace模板 9:舞者
Full body shot of contemporary dancer mid-leap in empty warehouse space,
dramatic side lighting creating long shadows on concrete floor,
high contrast black and white with grain texture,
slow motion capture at 120fps aesthetic模板 10:音乐人
Medium shot of guitarist playing on rooftop at golden hour,
wind moving hair and shirt, city skyline soft in background,
warm amber color grading with lens flare from setting sun,
slow orbit around subject from left to right模板 11:运动员
Dynamic low-angle shot of runner sprinting toward camera on track,
muscles defined by hard directional sunlight from left,
high contrast with desaturated background,
slow motion with particle debris from track surface模板 12:长者肖像
Close-up of weathered hands holding a ceramic coffee cup,
morning window light casting soft shadows across textured skin,
warm film stock color grading with shallow depth of field,
static shot with subtle steam rising from cup产品与商业
模板 13:科技产品展示
Slow orbit around sleek smartphone floating on matte black surface,
studio rim lighting highlighting metallic edges,
ultra-clean minimalist aesthetic with sharp reflections,
360-degree smooth rotation with subtle shadow play模板 14:美食摄影
Top-down shot of artisanal coffee being poured into ceramic cup,
milk creating swirl patterns, steam rising softly,
warm natural lighting from window right side,
slow downward zoom into cup surface detail模板 15:美妆产品
Macro close-up of lipstick bullet emerging from gold case,
studio beauty lighting with soft highlight and gradient background,
hyper-detailed texture showing product surface,
smooth slow rotation revealing full product shape模板 16:运动鞋展示
Dynamic low-angle tracking shot of sneaker stepping onto wet concrete,
water splash particles frozen in dramatic side light,
high contrast urban aesthetic with desaturated background,
slow motion impact with detailed texture rendering模板 17:饮品倾倒
Close-up of amber liquid pouring into crystal glass with ice,
backlit creating luminous glow through liquid,
high-speed capture aesthetic showing splash detail,
slight camera rise following pour trajectory模板 18:腕表细节
Extreme close-up of luxury watch face with second hand ticking,
studio butterfly lighting reflecting off sapphire crystal,
ultra-sharp macro detail with smooth bokeh background,
very slow push-in toward watch dial center抽象与艺术
模板 19:水中墨滴
Macro shot of deep blue ink drops expanding in clear water,
backlit creating luminous translucent swirls,
high contrast with dark background and vivid color,
slow motion fluid dynamics at extreme magnification模板 20:光绘
Long exposure aesthetic of light trails creating geometric patterns in darkness,
multicolored neon traces against pure black background,
ethereal glow with soft edge diffusion,
smooth flowing motion building pattern complexity模板 21:分形生长
Abstract organic fractal pattern growing outward from center,
bioluminescent blue and green glow against dark void,
psychedelic detail with recursive self-similar structures,
slow continuous expansion with camera pulling back模板 22:液态金属
Close-up of mercury-like liquid metal forming and reforming abstract shapes,
studio lighting creating chrome reflections on surface,
hyper-realistic material rendering with environment mapping,
organic morphing motion with smooth transitions模板 23:粒子场
Thousands of golden light particles floating in dark space,
slowly converging into recognizable constellation pattern,
warm amber glow with soft bokeh circles,
camera drifting slowly through particle field模板 24:几何变形
Geometric crystal structure slowly transforming between platonic solids,
prismatic light refracting through transparent facets,
clean white studio background with rainbow caustics,
smooth continuous morphing rotation动作与体育
模板 25:冲浪
Tracking shot following surfer inside barrel wave,
turquoise water wall curving overhead with sunlight piercing through,
GoPro-style wide angle with motion blur on edges,
dynamic forward motion matching wave speed模板 26:滑板
Low-angle follow cam of skateboarder grinding rail in urban park,
golden hour backlight creating lens flare,
gritty film stock aesthetic with warm color grading,
smooth tracking matching skating speed模板 27:篮球
Slow motion close-up of basketball leaving player's fingertips for shot,
dramatic overhead arena lighting with visible light beams,
high contrast with shallow depth of field,
camera following ball trajectory upward模板 28:骑行
Aerial drone tracking shot following cyclist on mountain switchback,
dust trail behind wheels catching afternoon sunlight,
wide cinematic landscape framing with subject small in frame,
smooth drone pursuit from above and behind模板 29:游泳
Underwater medium shot of swimmer mid-stroke,
bubbles and light caustics dancing on body surface,
clear blue water with rays of sunlight from above,
smooth lateral tracking matching swim pace模板 30:武术
Medium shot of martial artist performing spinning kick,
traditional dojo with wooden floor and paper screens,
dramatic side lighting creating motion blur on limbs,
slow motion capture emphasizing technique precision自然与野生动物
模板 31:飞行中的猛禽
Tracking shot of eagle soaring over mountain valley,
wings fully spread catching thermal updraft,
golden hour warm lighting from behind creating silhouette edge,
smooth follow cam matching flight path模板 32:水下珊瑚礁
Slow forward glide through coral reef teeming with tropical fish,
shafts of sunlight penetrating clear ocean water,
vivid natural colors with soft caustic light patterns,
gentle diving perspective moving through reef structure模板 33:花朵绽放
Extreme close-up time-lapse of rose bud opening to full bloom,
soft natural daylight with gentle color shift from dawn to midday,
hyper-detailed petal texture with visible dew drops,
static macro framing with subtle focus pull模板 34:暴风来临
Wide static shot of dark thunderstorm clouds rolling over green plains,
lightning flashes illuminating cloud structure,
dramatic contrast between dark sky and bright landscape,
time-lapse cloud movement with natural light changes模板 35:北极野生动物
Medium shot of polar bear walking across blue-white ice sheet,
soft overcast arctic lighting with blue shadow tones,
breath visible in cold air, pristine untouched snow,
slow lateral tracking parallel to bear's path模板 36:丛林树冠
Ascending crane shot from jungle floor up through canopy layers,
dense tropical foliage with birds and insects in motion,
dappled green light filtering through leaves,
smooth vertical rise breaking through to sky above社交媒体与短视频
模板 37:产品开箱
Overhead shot of hands opening minimalist packaging to reveal product,
clean white surface with soft diffused overhead lighting,
ASMR-style intimate framing with detail focus,
medium speed revealing contents with slight camera push-in模板 38:烹饪步骤
Close-up of chef's hands slicing vegetables on wooden cutting board,
warm kitchen lighting with shallow depth of field,
appetizing food photography color grading,
steady overhead angle showing technique detail模板 39:穿搭展示
Full body shot of model doing slow spin in front of neutral background,
ring light creating even illumination with catchlight in eyes,
clean fashion editorial color grading,
smooth 360-degree turn showcasing full outfit模板 40:前后对比
Split-screen transition from dull version to vibrant version of landscape,
dramatic color and detail enhancement sweeping left to right,
clean graphic transition with visible quality difference,
static framing with wipe transition effect模板 41:引言卡片动画
Elegant typography appearing letter by letter on dark textured background,
soft warm backlighting creating subtle glow behind text,
minimalist design aesthetic with serif font,
gentle camera drift with text animation模板 42:旅行蒙太奇镜头
Wide shot of traveler standing at iconic location viewpoint,
dramatic landscape stretching to horizon,
warm travel photography color grading with slight grain,
slow zoom out revealing full scene scale图生视频提示词技巧
图生视频(I2V)提示词的写法与文生视频有所不同。由于图像已经提供了视觉信息,你的提示词应聚焦于运动、变化和镜头运动,而非场景描述。
与文生视频提示词的关键差异:
| 方面 | 文生视频提示词 | 图生视频提示词 |
|---|---|---|
| 场景描述 | 必需(详细) | 不需要(图像已提供) |
| 运动描述 | 重要 | 至关重要 |
| 镜头运动 | 重要 | 至关重要 |
| 风格/美学 | 必需 | 可选(图像已设定风格) |
| 光照 | 必需 | 可选(图像已设定光照) |
I2V 模板 43:微妙运动
The subject gently sways as a soft breeze moves through the scene,
hair and fabric responding to wind, subtle atmospheric particles,
camera remains static, natural ambient motion onlyI2V 模板 44:纯镜头运动
Slow cinematic dolly forward approaching the subject,
scene elements remain static, depth reveals through parallax,
smooth steady camera advance with increasing detailI2V 模板 45:人物动画
The person slowly turns head to look at camera and smiles naturally,
eyes tracking toward viewer with realistic blink,
subtle breathing motion visible, slight body weight shiftI2V 模板 46:环境激活
Water begins flowing, clouds start drifting across sky,
leaves rustle in growing wind, light shifts as sun moves,
natural environmental animation building from stillnessI2V 模板 47:产品旋转
The product slowly rotates 90 degrees to the right,
consistent studio lighting maintained throughout rotation,
smooth controlled motion with no background change进阶提示词技巧
负面提示词
Seedance 2.0 支持负面提示词,用于排除生成结果中不想要的元素。利用负面提示词可以避免常见瑕疵或特定视觉元素。
常用负面提示词元素:
- "No blur, no distortion, no artifacts"
- "No watermark, no text overlay"
- "No extra limbs, no deformed faces"
- "No camera shake, no jitter"
提示词链式连接保持一致性
当为同一项目生成多个片段时,保持核心描述在所有提示词中一致,只改变动作或镜头角度,即可维持视觉连贯性。
基础描述(跨片段复用):
Matte black 1967 Ford Mustang Fastback on coastal highway,
golden hour warm lighting, teal-and-orange color grading,
cinematic anamorphic lens片段 1: "Wide establishing shot, [基础描述], slow aerial approach" 片段 2: "Close-up of chrome grill, [基础描述], slow lateral tracking" 片段 3: "Rear tracking shot following car, [基础描述], dynamic pursuit angle"
风格混搭
在单个提示词中组合多种美学参考,可以获得独特的视觉效果:
Shot on 35mm Kodak Vision3 500T film stock combined with modern digital
color grading, vintage grain texture with contemporary sharpness,
warm analog color palette with digital dynamic range分辨率与时长优化
- 4 秒片段:将最重要的视觉内容集中在前 2 秒
- 8 秒片段:按照"铺垫(0-3秒)、高潮(3-6秒)、收束(6-8秒)"的结构组织
- 1080p 输出:加入精细的细节描述以充分利用全分辨率
10 个常见提示词错误及修复方法
| 错误 | 示例 | 修复方法 |
|---|---|---|
| 过于模糊 | "A nice video" | 补充 SCELA 各要素 |
| 自相矛盾 | "Dark scene, bright sunlight" | 选择一个统一的光照方向 |
| 主体过多 | "Cat, dog, bird, fish, horse" | 聚焦 1-2 个主体 |
| 缺少镜头运动 | "A mountain sunset" | 加入 "slow aerial dolly forward" |
| 缺少光照 | "Person in room" | 加入 "soft window light from left" |
| 信息过载 | 200+ 词的提示词 | 控制在 30-80 词 |
| 模式错误 | 图生视频用了场景描述 | I2V 模式使用运动为主的提示词 |
| 缺少风格 | "A city" | 加入 "cyberpunk neon aesthetic" |
| 物理不合理 | "Person flying without wings" | 保持物理真实,除非有意做艺术化处理 |
| 缺少情感基调 | 纯技术描述 | 加入 "serene"、"dramatic"、"energetic" 等情感词 |
常见问题
怎样的 Seedance 提示词才算好?
好的 Seedance 提示词包含五个要素:Subject(主体)、Context(场景)、Effect(效果)、Lighting(光照)和 Action(动作),即 SCELA 框架。
Seedance 提示词应该多长?
建议在 30-80 个英文单词之间。过短的提示词缺乏细节,过长则可能让模型混淆。重点是具体性而非长度。
Seedance 支持负面提示词吗?
Seedance 2.0 支持负面提示词,用于排除不想要的元素。你可以用它来避免瑕疵、特定风格或不需要的视觉元素。
什么是 SCELA 提示词框架?
SCELA 代表 Subject(主体)、Context(场景)、Effect(效果)、Lighting(光照)和 Action(动作)。它是一种结构化的提示词撰写方法,能持续产出高质量的 AI 视频。
文生视频和图生视频可以用相同的提示词吗?
不完全一样。图生视频的提示词应聚焦于运动和变化,而非场景描述,因为图像本身已经提供了视觉信息。
如何避免 Seedance 输出模糊或变形?
指定镜头类型、光照条件,并避免矛盾指令。持续使用 SCELA 框架可以减少瑕疵并提升画面清晰度。
在哪里可以找到 Seedance 提示词模板?
本指南包含 50+ 模板,按类别分类:电影级风景、人物肖像、产品广告、抽象艺术、动作体育、自然生态和社交媒体内容。
相关文章
- Seedance 2.0 入门教程 — 从零开始的完整新手指南
- AI 视频中的角色一致性 — 使用提示词锚定保持跨镜头角色一致性
- Seedance 2.0 API 接入指南 — 通过 API 以编程方式使用提示词
- Seedance 与 Sora 2026 对比 — 跨模型提示词能力对比
- Seedance 定价方案 — 了解每次生成的成本

